F5~6, Building 14, Shangsha Science & Tech Park, Binhe Blvd., Shenzhen, China
+86-755-88864288, +86-755-88864298, +86-755-88864288-213, +86-755-88864288-265, +86-755-88864288-255
+86-13510902747, +86-13823553803, +86-13760365619, 0066-860818537
1.1 ProspectAs China enters into the WTO, the economy globalization has
affected all industries. In the advertising industry with intense
competition, new competitors and emerging media appear. The
on-board LED ad is the best choice for many advertising companies.
The LED screen installed on bus/taxi not only improves the city
image, but also enriches the citizen’s life. It creates a huge
profit space for many sellers, advertising companies, bus
companies, and taxi companies. LED ad is one kind of outdoor advertising media with strong
penetrability. According to CMMS’s investigation data in 2003, in
China’s major cities, at least 75% of citizens see on-board ads.
With comprehensive advantages like good mobility, high exposure
rate, long release period, low advertising budget, strong visual
impact, the on-board media will become the wave rider in the new
century advertising without doubt. The wireless LED display integrates instantaneity and
practicability, which is an ideal media for broadcasting short and
medium term ads. It not only sets up an information bridge for the
cities’ economic development, but also brings visible economic
benefit for the bus companies, taxi companies, advertising
companies and other economic bodies. Now, as a new generation of information dissemination media, LED
screen has become a symbol of the urban information modernization
construction. As the social economy moves forward sustainably and
LED display technology updates constantly, people will have more
and more deep recognition on LED screen, whose application field
will become wider and wider. 1.2 Significance, innovation, advancement, necessityOur company is a professional mobile data communication system and
device manufacturer dedicated to developing M2M products based on
GPRS/EDGE/CDMA network and putting them into batch application. At
present, our company is has high influence internationally and has
the most powerful strength in China. With the company grows
constantly and the technical experience is accumulated continually,
the company urgently needs to look for more economic growth points.
The GPRS/CDMA terminal device is just one of the core components in
the LED media information system. We have absolute technical
resource advantage in the field of GPRS/CDMA wireless data
transmission. The system can provide emergency information play function, by
which the government’s relevant authorities can release important
information on the governmental affairs and disaster prevention
alarm etc. Therefore, it makes the important information released
to every corner of the cities and streets at the fastest speed to
the widest range to achieve the notifying and disseminating
purpose. The 110 command system interface can realize the anti-robbery alarm
function. It provides the public security authorities with accurate
clues for fast receipt of alarm and vehicle location positioning
(GPS). Meanwhile, it plays a deterrence role to the criminals. 1.3 Project achievementsThe project research has a complete database management platform
and central operation and control software, and successfully
submitted the patent application (A Method of Multimedia
Information Release based on Wireless Network). After the search
form different aspects by the patent agent, we have not found any
same or similar patent technology till now. The product is
developed at the end of 2007 and passed the internal testing. Three
users have launched to run the test network. At present, it can be
put into market formally. 1.4 MarketizationAt present, LED wireless information system application is in a nearly blank phase in China’s market. Our company has entered into this market a fast speed, and fully mastered the market development direction. Meanwhile, we applied for the relevant patent technology protection duly and grasped the market business opportunity quickly! As a new generation of information dissemination media, LED screen sets up an information bridge for the cities’ economic development and becomes a symbol of the urban information modernization construction. The wireless LED information system can be widely used in many industries including vehicle, government, business, traffic, restaurant, entertainment, real estate, tourism, medicine etc. It can bring people with fun of enjoying wireless information. Our company will constantly improve the technology on this basis, focuses on the customer’s needs, and actively promotes the innovation, and work hard to realize the beautiful prospect of apply the data communication technology in all aspects to let people enjoy the convenient life brought by the information”. 1.5 Weather applicat |
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